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Posts Tagged PR

What are the four P’s of PR?

PR is all about managing the communication flow between a company and its publics. Right? Absolutely! It’s easy? No way!  PR can become quite tricky and a potential ticking time bomb if the communication flow is not properly managed. While Public Relations continues to take the centre […]

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What collaborative economy offers to Public Relations

You must have heard of Rent the Runway, AirBnB or Lyft? These popular conglomerates work on the concept of ‘collaborative economy’. The consistent and rapid growth of collaborative economy — also known as sharing economy — is making apparent that sharing is not just a fad; it […]

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